The natural next chapter of the world's biggest stage.
Prepared for Apple Music. An invitation to become the exclusive presenting partner of Halftime Legends — a permanent home for the artists, the moment, and the legacy.
Apple Music already presents the moment. Now own the legacy.
Apple Music presents the Super Bowl Halftime Show. Halftime Legends is the only place where that 12-minute moment lives forever — exhibit, induction, and tribute concert. The partnership is already implicit. We're proposing to make it explicit.
Three pillars. One platform.
An annual induction ceremony. A nine-month immersive exhibit. A tribute concert hosted by Jermaine Dupri. All anchored at the Pro Football Hall of Fame Village in Canton, Ohio — a 100-acre destination already built for cultural pilgrimage.
Usher. The first legend.
Super Bowl LVIII delivered Apple Music's most-watched halftime performance. We open the Ring of Honor with the artist already synonymous with the brand's biggest cultural moment — August 16, 2026.
Nine months. Apple Music every step.
Wardrobe. Choreography. Set design. Pyrotechnics. Each chapter scored, soundtracked, and presented in partnership with Apple Music — extending the brand into a year-round cultural footprint.
Usher tribute concert with Jermaine Dupri.
Live at Tom Benson Stadium. 13,000 seats. Streamed exclusively on Apple Music. The natural extension of the Apple Music Halftime Show — a second cultural moment, six months after the game.
The Ask
Halftime Legends, presented by Apple Music.
In Partnership With
Let's build the forever moment.
August 16, 2026. Tom Benson Stadium. The first induction. We'd be honored to walk Apple Music through the full plan in person.